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Fitted Life Goes Into Paint Production

By on Apr 26, 2012 in ART & DESIGN | 0 comments

Just kidding. We’re not going into paint production, but we have this addiction to packaging and product design. In preparation for this weekend at FAME, we’ve been building up booth pieces to accentuate our articulation for design. A simple booth table and product display just wouldn’t do, so we took it a step further. Besides, we look forward to opportunities where we can utilize our handy dandy arts and crafts skills. Yes, my friends, we’re dusting off our kindergarten playtime skills and putting our creativity to much needed use. This time around, we’re mocking up our own paint product line. When it comes to design, we definitely shoot for minimal art and tasteful typography. So when it came to designing the paint cans, I wanted to keep everything relatively simple with a retro twist to it. With the booth layout I had in mind, I wanted to stick with...

MOTOR WORK // Initial Lock At European Rallycross 2012

By on Apr 24, 2012 in MOTOR WORK | 0 comments

April bank holiday weekend saw the first round of the European Rallycross Championship (ERC for short) take place at Lydden Hill Racetrack and I’ll be honest, I knew very little about Rallycross until my arrival at the track Sunday morning. For those uninitiated newcomers, what makes this type of racing truly stand out is that it’s a race that takes place on dirt and tarmac. Shifting fast between the different types of terrain takes a lot of skill as you’d imagine, and the drivers are constantly having to adjust to the ever changing conditions that the track layout presents as well as the impact of the varying weather conditions… Whilst I’m on the subject of the weather, it was roughly a two hour drive to the track from home, and in true British style it rained the whole way. In fact, I’m certain it got heavier as I approached the track. Staying as positive as ever, I did...

SOCIAL // Welcome Back To Los Angeles, California

By on Apr 21, 2012 in SOCIAL | 1 comment

Home is where the heart is. For me, home is California. Whether it be in the Bay Area gliding through San Francisco to Fremont, or cruising through the city sweeps of Los Angeles, California is a familiar place of comfort. I’ve traveled to the east coast and Japan, but I can’t let go of the fact that I find myself driving towards California. It is a place filled with heritage, interesting people, souls of innovation, and a thirst for design like no other. It is a place for people to chase their dreams and find satisfaction in accomplishment. It’s a landmark of some of the greatest and most talented individuals that have helped shape the world around us. I guess, I’m over-hyping this state of mine, but I love my home. And I’m sure, most of you love your home as well. Whether you’re from London, Barcelona, Vancouver, Beijing, Sydney, or Paris, your...

SOCIAL // Visiting Typography In Vancouver

By on Apr 20, 2012 in SOCIAL | 0 comments

Our next stop on our travel typography tour (like that alliteration don’t ya?) is the beautiful British Columbia. Located on the western most part of Canada, British Columbia houses the coastal seaport city of Vancouver. With a brilliant sense of architectural design and heritage, Vancouver marks another place on my travel to-do list. As we make our way to our final destination, check out EF Language Centers’ Vancouver feature. Enjoy the landmarks and have a wonderful Friday. Credits / Gustav Johansson / Niklas Johansson / Albin Holmqvist / Magnus Lidehäll / Camp...

SOCIAL // Towards The Land Down Under, Towards Sydney!

By on Apr 19, 2012 in SOCIAL | 0 comments

There are so many things that I love about Australia. Let’s see, there’s the kangaroos, Sydney Opera House, Miranda Kerr, surfing, Australia Day, Miranda Kerr, the Great Barrier Reef, the weather, and did I forget to mention the gorgeous VS model Miranda Kerr? I have so much love for Australia and it’s beautiful everything, I mean literally. Plus, you can’t deny an Aussie accent is quite the attractive touch. This place is next to Barcelona on my travel bucket list and I hope to one day visit Australia. Luckily enough, our next travel typography film takes us to the land down under. Check out Sydney in all its glory and g’day to you all! Credits / Gustav Johansson / Niklas Johansson / Albin Holmqvist / Magnus Lidehäll / Camp...